Prospecting, Selling and Closing

Course Description:

Prospecting, Selling and Closing is an on-line, interactive learning experience that builds confidence in the areas of Prospecting, Telephoning and Closing. It will provide sales reps the confidence and competence "to get off to a fast start" and enhance selling skills critical to success. The course includes strong motivational pieces plus selling strategies, techniques, tools and processes that can be easily applied.

LEARNING OBJECTIVES:

  • Discover untapped resources that an provide you with abundant prospects and networking opportunities
  • Develop a strategy to increase your ability to set appointments, under favorable conditions, over the telephone.
  • Understand the essentials of closing to increase your effectiveness in selling.

TOPICS COVERED:

Introduction

LESSON 1: Prospecting

  • The Common Denominator of Success
  • Paying Attention
  • Personal Observation
  • Dig Before You Dial
  • Endorsement
  • Feed the Names
  • Centers of Influence
  • Multi-discipline Organizations
  • Developing Nests
  • Maintain Action File

LESSON 2: Telephoning

  • Acres of Diamonds
  • 4 Key Strategies
  • First 30 Seconds
  • First 16 Words
  • Power Statements
  • Closing Questions
  • Handling Objections
  • Pre-Approach Letter
  • Keeping Sharp

LESSON 3: Closing

  • Frank Bettger
  • 3 Essentials of Closing
  • Hidden Persuaders
  • The Most Important Factor
  • 5 Step Closing Strategy
  • Presentation Principles
  • Handling Objections
  • Objection Strategy

REGULATORY REQUIREMENT:

N/A

SEAT TIME:

This course has been approved for 3 hours.

COURSE PRE-REQUISITE:

N/A

TESTING:

Final Exam - You will be required to pass the final exam with a 70% in order to receive course credit.


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